The average viewership of the 2022 Spring Festival Gala broadcast by CCTV reached 21.93%

2022-05-02 0 By

The 2022 Spring Festival Gala, hosted by the China Media Group, will be held at 20 PM on Jan 31, presenting the audience with a cultural feast featuring a 720-degree circular screen and virtual technologies such as XR and AR.According to preliminary statistics, as of 24 o ‘clock on Jan 31, the average TV audience rating of the 2022 Spring Festival Gala reached 21.93%.The number of new media direct on demand users reached 4.932 billion, a significant increase from last year.The gala, which was launched for the first time, was watched by 200 million people, with more than 50% of those under 30 years old, and received 360 million likes.More than 600 media from more than 170 countries and regions including the United States, Canada, France, Italy, Russia, Japan, Brazil, Australia, India, the United Arab Emirates, Singapore, South Africa and other countries and regions will broadcast the Spring Festival Gala at the same time.More than 35.24 million viewers watched the live broadcast of the Spring Festival Gala via CNTV and CGTN overseas social Matrix, an increase of nearly 16.58 million times compared to last year.According to reports, this year’s Spring Festival Gala to “the new journey of the song, ode to Joy in The Chinese New Year” as the theme, and strive to start from a small cut, reflecting the centenary of the founding of the Party, rural revitalization, ecological civilization, the Winter Olympic Games, China’s space and other major themes.One of the highlights of the night’s performance was the innovative programs that highlight the cultural heritage of China and the aesthetic pursuit of The Times.Musical skits, landscape tai chi, creative music, dance, poetry and painting, and original ecological scene performances are deeply integrated with technology and culture to create beautiful and stunning visual effects in fantasy and realism.The dance poetry drama “Only This Green” integrates XR, holographic scanning and other cutting-edge technologies, dancers walk alone, waiting, thinking and other dance vocabulary to describe the classic legend of “A Map of Thousands of Rivers and Mountains”.Pitch between, fixed green thousands of years;Sound and sound will be matched to listen to the sound of history.”2022 Spring Festival Gala” CCTV creative music, dance, poetry and painting “Memory of Jiangnan” will be absent from the world’s famous “Fuchun Mountain” together.Pu Cunxin, Feng Yuanzheng, Li Liqun (Taiwan, China), Ding Zhicheng, A Yunga, Yang Zongwei (Taiwan, China), Zheng Qiyuan, CAI Chengyu and other lightly into the painting, singing, firewood, fishing, reciting in the beautiful waters and green mountains, painting with the song blown away, people in the painting.The audience read the classics in the vivid picture scroll and savor jiangnan.From an octogenarian famous artist to a seven-year-old adorable baby, several generations of people performed the opera “Love of Life and Growth” on the same stage. The opera art has a long rhyme and is passed on from generation to generation.In particular, in the Peking Opera excerpt Xu Ce Runs to the City, 74-year-old Chen Shaoyun, who is not old, shakes beard, grabs the sleeve, kicks the robe, and slips the wrong step in one stroke, making people feel the cultural spirit of the Chinese nation in the hand and eye movements, singing, reading and doing exercises of famous artists.Landscape Tai Chi “Running Clouds and Flowing Water” breaks through the limitation of stage space, three martial arts and tai chi champions flash and move in four high buildings in Shanghai, Chongqing and Guangzhou, delimit the city skyline one by one, and interpret “the unity of heaven, earth and man”.The martial arts short drama “Breast Tiger Cry spring” integrates the story into the martial arts performance. The tiger boy takes the martial arts morning exercise, trekking across mountains and rivers, and outwitting xingxia as the narrative clue, and makes a new expression of the broad and profound Chinese martial arts, the chivalry spirit and the personality cultivation of constant self-improvement.One hundred years of archaeology has provided the answer to the question “Why China” for human civilization.Zhang Guoli unveiled the bronze mask of Sanxingdui.A glance at the treasures of the country bears witness to a thousand years of civilization.Then the dance “Golden Face”, dancer and bronze mask across time and space, launched a magical love, make “national treasure alive”.Language programs strive to observe reality through a small incision, with diverse and down-to-earth themes. Among them, jia Ling, Zhang Xiaofei and others brought the sketch “Double Happiness” with a short video, presenting a lively and joyful family drama.Shen Teng, Ma Li, Chang Yuan, Alan and other people’s interpretation of the sketch “not yet”, the bitter satire of the lost little help, traitor away from the “old lai”, works to “not our thin skin, is the old classmate friendship” “can lend you money is the most trust you people” and other words to advocate the virtue of integrity.The songs and dances are a star-studded show featuring rich themes from three generations of actors.Yin Xiumei and Yan Weiwen praised the great Beauty of China in spring Breeze 100,000 Miles.Zhang Ye and Lv Jihong sang “Our Time” to express their best wishes for the new era.Chen Kun, Siao Jingteng (Taiwan, China), Wang Jiaer (Hong Kong, China) and Peng Yongchen (Macao, China) sang the song “The Yellow River and the Yangtze River” to pay deep tribute to the ancient Chinese civilization.In addition, han Hong sang the song “There are so many people in the World” to make the audience feel empathy.The Beijing 2022 Winter Olympics will open on February 4, the fourth day of the Chinese New Year.Bach, president of the International Olympic Committee (IOC), wished everyone a happy Chinese New Year and the Year of the Tiger for the first time on the stage of the CCTV Spring Festival Gala, and invited to celebrate the 2022 Winter Olympics in Beijing.Leo Chang-wing, Coco Lee (Hong Kong, China) and many international friends sing the winter Olympics theme song “Light up the Dream”.”Olympic meet, colorful sky the most beautiful smile”, dream across the guanshan heavy, the Olympic spirit spread around the world.(Reporter Gao Kai) The average viewership of the 2022 Spring Festival Gala on CCTV reached 21.93% —